BILD, Personalisation

I built personalisation into our BILD News apps and Sport BILD apps for both iOS and Android. This was based on continuous discovery interviews, showing a user need for the ability to both sort their favourite topics on the homepage, as well as toggle on and off topics that may or may not be of their interest. This allowed for a more pleasant reading experience and raised time spent on homepage after the user opens the app, as well as adhering to WCAG 2.2 to allow for adaptable content and experiences.